Newsletters

09.06.12

WOMMA Releases Updated Social Media Guide

The Word of Mouth Marketing Association (WOMMA) released a new version of the group’s Social Media Marketing Disclosure Guide (WOMMA Guide), updating the original version released in 2010.


08.24.12

FTC Issues Record Fine Against Google

Google will pay $22 million to the Federal Trade Commission – the largest fine ever levied against a defendant for violating an existing consent order.


08.09.12

FTC Asked to Investigate Gatorade “Flu Game” Ad

In a letter to the Federal Trade Commission requesting an investigation and a corrective advertising campaign, the Public Health Advocacy Institute called Pepsi’s “Win from Within” television commercial and Web site deceptive, saying it could create an unreasonable risk of harm.


07.06.12

Facebook to Pay $20M for Settlement to Charities, Attorneys—Not Plaintiffs

In the social networking site’s latest legal news, Facebook has agreed to pay more than $20 million to settle a class action lawsuit over its “Sponsored Stories” ad feature.


06.21.12

Status Update: Facebook Seeks to Add Children

Legislators and regulators are expressing concern following a report that Facebook is considering options that would allow children under the age of 13 to use the social media site.


06.14.12

Q&A: Guide to a Healthy Social Media Diet—What Should You Really Tweet?

Companies in the health and nutrition industry are increasingly using social media platforms to engage consumers and promote brand loyalty.


06.08.12

Manatt’s National Advertising Practice Earns Top Rankings in Chambers USA 2012

Manatt, Phelps & Phillips, LLP is pleased to announce that the firm’s Advertising, Marketing & Media Practice Group has been recognized for excellence in the newly published Chambers USA 2012, achieving national rankings for advertising litigation, transactional and regulatory ...


05.17.12

PMA To Be Represented by Manatt Partner Linda Goldstein on FTC Panel

On May 30, Manatt’s Linda Goldstein, Chair of the Advertising, Marketing & Media Division, will represent the Promotion Marketing Association at the Federal Trade Commission’s one-day public workshop to consider the need for new guidance for online advertisers about making ...


05.10.12

Class Certified in Abercrombie & Fitch Gift Card Case

On March 7, 2012, the United States District Court for the Northern District of Illinois certified a class action lawsuit against popular clothing retailer, Abercrombie & Fitch, alleging that it engaged in deceptive marketing tactics with respect to a promotional holiday gift card.


05.07.12

Manatt Attorneys Take Center Stage at Leading Industry Events

The International Trademark Association’s annual meeting brings together more than 9,000 intellectual property professionals, who will explore cutting-edge issues involving trademark law and will discuss strategies to help companies protect their brands.