In his latest Entrepreneur column, Manatt Digital and Technology Consulting Managing Director Kalon Gutierrez discussed ways to establish a meaningful side hustle with enduring value in today’s growing economy.
Since their rise in popularity during the pandemic, side hustles are continuing to become more diverse, widespread and meaningful to the American workforce. Gutierrez explained that entrepreneurs have the opportunity to view side hustles through a different lens, shifting from a minor income supplement to a significant means to advance their careers, finance other ventures and develop their businesses. “But to do so effectively, today's entrepreneurs must create and manage their side hustles with intention,” Gutierrez wrote.
He offers seven steps that entrepreneurs can implement to build a side hustle with lasting value:
- Identify your purpose.
- Identify your leverageable talents and supplement them with training.
- Determine your definition of financial success and align your financial targets with appropriate opportunities.
- Develop an achievable side hustle calendar.
- Create a scale timeline with key metrics of success.
- Identify a side hustle champion to hold you accountable.
- Course correct where necessary.
Read the complete article here.
See more of Gutierrez’s Entrepreneur articles here.