Newsletters

11.04.11

Marketers of Grants Banned by FTC from Future Sales

Defendants who used patriotic images to promote their “Grant Connect” products and services as affiliated with the U.S. Government have settled with the Federal Trade Commission by agreeing to a permanent ban from marketing and selling similar products.


10.26.11

Verizon’s Geographical Advertising Program Faces Controversy

Verizon announced a controversial new “advertising by geography” program that has already received negative reviews from lawmakers.


10.21.11

Manatt Partners Invited to Co-Chair and Speak at 33rd Annual PMA Marketing Law Conference

2011 marks the Promotion Marketing Association’s 100th year representing thousands of brands worldwide. 


10.14.11

SPECIAL FOCUS: Avoiding Potential Pitfalls Associated with Functional Food Claims

Functional foods—or foods often fortified with nutrients that offer functional benefits – are among the fastest-growing categories of foods, but as their popularity increases, so too does scrutiny over whether these foods truly provide all of their claimed health benefits.


10.06.11

New Guidelines for Social Networking, Digital Marketing of Alcohol

The Distilled Spirits Council of the United States recently issued new guidelines for responsible alcohol advertising and marketing on social networking sites and other digital platforms.


09.30.11

SPECIAL FOCUS: FTC and Reebok Enter Into $25 Million Stipulated Order Over Toning Shoes

On September 28, 2011, the Federal Trade Commission’s Bureau of Consumer Protection announced that Reebok International Ltd., the manufacturer of athletic footwear and apparel, entered into a $25 million stipulated judgment and Order regarding allegations that it violated the FTC Act by ...


09.29.11

SPECIAL FOCUS: Avoiding Potential Pitfalls Associated with Functional Food Claims

Functional foods—or foods often fortified with nutrients that offer functional benefits—are among the fastest-growing categories of foods, but as their popularity increases, so, too, does scrutiny over whether these foods truly provide all of the health benefits they claim to do.


09.23.11

FTC Proposes Significant Changes to COPPA Rule

On September 15, 2011, the Federal Trade Commission announced proposed revisions to the Children’s Online Privacy Protection Act Rule (“COPPA Rule” or “Rule”).


09.21.11

Manatt Attorneys Take Center Stage at Leading Industry Events

Last month the National Labor Relations Board (NLRB) issued a report detailing its key cases arising out of social media issues in the workplace.


09.12.11

Suit Challenging LEED Certification Dismissed

A U.S. District Court judge dismissed a lawsuit alleging that the U.S. Green Building Council violated the false advertising provision of the Lanham Act because the plaintiffs—a building professional, an architect, and an engineer—were not competitors and lacked standing to bring the ...