2011 marks the Promotion Marketing Association’s 100th year representing thousands of brands worldwide. In the year of this milestone anniversary, PMA will host its 33rd Annual Marketing Law Conference. As a testament to Manatt partner Linda Goldstein’s longstanding commitment to the organization through chairing its Government/Legal Affairs Committee, PMA has asked Linda to serve as co-chair of this highly respected event.

Linda, Chair of Manatt's Advertising, Marketing & Media practice, and Manatt partners Christopher Cole and Marc Roth have also been asked to provide insight on pressing legal, regulatory and enforcement issues for marketers in three separate presentations taking place throughout the conference:

• "What's New in the Game Today -- New Twists on Traditional Sweeps, Contests and Promotions," Linda Goldstein
• "The Perils of Partners - Affiliate/Advanced Consent Marketing," Marc Roth
• "Courting Trial - Mock Trial of Promotional Mishaps," Christopher Cole

The Marketing Law Conference will be held November 14-16, 2011 in Chicago, IL.