This Article Is 100% Natural (I Hope the FTC Agrees) May 10, 2016 – Response Magazine Consumer demand for “natural” products is showing little sign of slowing, and marketers are eager to meet that demand. The problem, of course, is the question: just what is “natural”? Is something still “natural” after it has been processed? Is something “natural” if it hasn’t been processed, but the seeds from which it grew had been genetically modified? Of course, something one consumer thinks is “natural,” another consumer might think is Frankenfood that will eventually destroy us all. Read the article here.