• 02.28.19

    From Feds to States, Privacy Laws Make Headlines

    Privacy laws remain in the headlines, with a call from the Government Accountability Office for a federal bill and states proposing measures that echo the California Consumer Privacy Act (CCPA).

  • 02.28.19

    Parties Brew Settlement in False Ad Suit Over Beer’s Location

    To resolve allegations that Asahi Beer deceptively marketed its beverages as being brewed in Japan—when in reality the beer was made in Canada—the company agreed to pay up to $10 per class member in a settlement agreement.

  • 02.21.19

    Ad Industry Groups Weigh In on CCPA Concerns

    Answering the call of the California attorney general (AG), ad industry groups are voicing their concerns about the forthcoming California Consumer Privacy Act (CCPA), set to take effect in 2020.

  • 02.21.19

    Fake Likes, Followers Yield Real Legal Action

    In what is being called the first enforcement action involving fake social media endorsements, New York Attorney General Letitia James announced a settlement with a company that allegedly sold the likes and views of fake followers on Twitter, YouTube, LinkedIn, SoundCloud and Pinterest.

  • 02.21.19

    Fiji Water Girl: From Photobombs to Lawsuit

    Taking full advantage of her 15 minutes of fame, the model dubbed the “Fiji Water Girl” has now filed suit against the company.

  • 02.21.19

    Court Smashes Lanham Act Claim Against Smashburger

    A California federal court recently granted partial summary judgment in favor of In-N-Out Burger on a Lanham Act claim against Smashburger, ruling that one of the challenged advertising claims was literally false.

  • 02.14.19

    Asterisk Can’t Save Ad Claims, California Court Says

    In a false advertising suit challenging the labeling for a dietary supplement, a California federal court ruling reinforced that a disclosure cannot save an unsupported ad claim.

  • 02.14.19

    Accountability Program Targets Targeted Advertising

    In a pair of new decisions, the Online Interest-Based Advertising Accountability Program addressed targeted advertising with Publishers Clearing House (PCH) and Fontem, the company behind e-cigarette brand Blu.

  • 02.14.19

    Court Denies Preliminary Injunction in Yogurt Drink False Ad Suit

    Dannon lost the latest round in the battle between yogurt brands when a federal judge in New York denied the company’s motion for a preliminary injunction against competitor Chobani.

  • 02.14.19

    Challenge to Ben & Jerry’s ‘Humanely Sourced’ Claims Moves Forward

    A Washington, D.C., judge denied a motion to dismiss and allowed a false advertising suit accusing Ben & Jerry’s of deceiving consumers about the treatment of their cows to move forward.

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