• 03.16.17

    Privacy Policy, Notifications Mandatory Under Updated Google Rules

    On March 1, Google updated its Play Store policies with a host of changes that take effect on March 15, 2017, including a requirement that app developers post a privacy policy to the store listing and provide certain in-app privacy disclosures.

  • 03.02.17

    FTC Fights Back in LabMD Suit

    The Federal Trade Commission demonstrated its intention to fight for the power to regulate data security by filing a 111-page brief with the U.S. Court of Appeals for the Eleventh Circuit in which it argued that the agency properly found that LabMD's practices ran afoul of the law.

  • 02.23.17

    Not-So-Smart TV: Vizio Settles Over Data Collection

    For installing software on smart TVs and collecting viewing data on 11 million consumers without their knowledge or consent, Vizio, Inc. will pay the Federal Trade Commission and the New Jersey Attorney General $2.2 million and change its practices.

  • 02.16.17

    NAD Inquiry Results in Modified Celebrity Endorsements

    As a result of an inquiry by the National Advertising Division, celebrity endorsements of FitTea were revised to better disclose material connections.

  • 02.09.17

    Uber’s Earnings, Financing Claims Crash Into FTC

    For exaggerating claims about earnings potential and automobile financing, Uber has agreed to pay $20 million in a deal with the Federal Trade Commission.

  • 02.03.17

    SPECIAL FOCUS: Current State of the FTC: Three Top Priorities

    On February 2, Acting Chairman of the Federal Trade Commission, Maureen Ohlhausen, addressed the ABA 2017 Consumer Protection Conference in Atlanta and highlighted her consumer protection goals.

  • 01.27.17

    SPECIAL FOCUS: Ohlhausen Named Acting Chair of FTC

    On January 24, 2017, President Donald Trump designated Maureen Ohlhausen as acting chairwoman of the Federal Trade Commission.

  • 01.19.17

    2017 Resolutions for Marketers

    With 2016 in the past, it's time to look forward and make resolutions for the coming year. What should advertisers strive for in 2017?

  • 01.05.17

    VR/AR—The Look Ahead (and All Around...) in Advertising

    Virtual Reality (VR) and Augmented Reality (AR) have achieved considerable success as marketing tools, with even greater growth predicted for the future.

  • 12.29.16

    FTC Rules Against "All Natural" Sunscreen Maker

    In a final order, the Federal Trade Commission granted summary decision against California Naturel, Inc. for falsely advertising its sunscreen products as "all natural" when a synthetic ingredient constituted eight percent of the formula.

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