08.03.17
Gender stereotypes in advertising will be banned as a result of new guidelines that will be promulgated by the main advertising regulators in the United Kingdom and go into effect in 2018.
07.27.17
The claim “World’s Best Glass Cleaner” is puffery, the National Advertising Division decided in a challenge brought by S. C. Johnson & Son Inc. against advertiser PLZ Aeroscience Corporation.
07.20.17
In an effort to combat fake accounts, false stories and other abuses, Twitter is considering the use of a new feature to let users flag Tweets that contain misleading, false or harmful information, according to news reports.
07.13.17
A grocery store chain should discontinue comparative pricing claims, the National Advertising Division recommended in a new decision, finding the accompanying disclosures to be too vague and nonspecific.
07.07.17
In what is believed to be the first court to hold a trial on the applicability of the Americans with Disabilities Act (ADA) to a retailer’s website, a federal court judge in Florida ruled that Winn-Dixie supermarkets can be liable under the federal statute for operating an inaccessible site.
06.29.17
On the heels of dozens of letters sent by the Federal Trade Commission (FTC) to influencers and marketers, cautioning them to make appropriate disclosures on social media, Instagram announced that it will make the disclosure process easier for its users.
06.22.17
A new decision from the Children’s Advertising Review Unit demonstrates the self-regulatory body’s efforts to work with a mobile application and website operator to ensure it complies with CARU’s guidelines and the Children’s Online Privacy Protection Act.
06.15.17
The Federal Trade Commission (FTC) bounced purportedly misleading trampoline marketing claims in a new administrative consent order.
06.08.17
San Francisco’s mass transit organization crashed into a class action in which the plaintiff alleged that its mobile app has been illegally collecting personal information from users.
06.01.17
The Federal Trade Commission took on some big-name celebrities and companies when it sent warning letters to influencers and marketers about the need to comply with the agency's guidelines regarding endorsements and testimonials on social networking sites.