Newsletters

02.21.19

Ad Industry Groups Weigh In on CCPA Concerns

Answering the call of the California attorney general (AG), ad industry groups are voicing their concerns about the forthcoming California Consumer Privacy Act (CCPA), set to take effect in 2020.


02.21.19

Fake Likes, Followers Yield Real Legal Action

In what is being called the first enforcement action involving fake social media endorsements, New York Attorney General Letitia James announced a settlement with a company that allegedly sold the likes and views of fake followers on Twitter, YouTube, LinkedIn, SoundCloud and Pinterest.


02.21.19

Fiji Water Girl: From Photobombs to Lawsuit

Taking full advantage of her 15 minutes of fame, the model dubbed the “Fiji Water Girl” has now filed suit against the company.


02.21.19

Court Smashes Lanham Act Claim Against Smashburger

A California federal court recently granted partial summary judgment in favor of In-N-Out Burger on a Lanham Act claim against Smashburger, ruling that one of the challenged advertising claims was literally false.


02.14.19

Newsom’s Six-Month Paid Family Leave Agenda

Shortly after being sworn in as the new governor of California, Gavin Newsom proposed extending California’s current six-week paid family leave (PFL) to six months.


02.14.19

Asterisk Can’t Save Ad Claims, California Court Says

In a false advertising suit challenging the labeling for a dietary supplement, a California federal court ruling reinforced that a disclosure cannot save an unsupported ad claim.


02.14.19

Accountability Program Targets Targeted Advertising

In a pair of new decisions, the Online Interest-Based Advertising Accountability Program addressed targeted advertising with Publishers Clearing House (PCH) and Fontem, the company behind e-cigarette brand Blu.


02.14.19

Court Denies Preliminary Injunction in Yogurt Drink False Ad Suit

Dannon lost the latest round in the battle between yogurt brands when a federal judge in New York denied the company’s motion for a preliminary injunction against competitor Chobani.


02.14.19

Challenge to Ben & Jerry’s ‘Humanely Sourced’ Claims Moves Forward

A Washington, D.C., judge denied a motion to dismiss and allowed a false advertising suit accusing Ben & Jerry’s of deceiving consumers about the treatment of their cows to move forward.


02.07.19

Product or Packaging? Advertiser to Appeal NAD Decision on Origin Claims

J-B Weld Company said it plans to appeal to the National Advertising Review Board (NARB) after the National Advertising Division (NAD) recommended that it discontinue “Made in USA” claims that were posted on its product packaging and website for its epoxy and adhesive products.