06.28.10
A task force of the Interactive Advertising Bureau has launched a program to produce recommendations on standards and to establish best practices for tablet and e-reader display ads.
06.22.10
The maker of the dietary supplement Mega-T has agreed to pay a $2.5 million settlement in a class action suit that accused the company of making false weight loss claims regarding its product line.
06.18.10
Manatt’s Advertising, Marketing & Media Division was recognized as one of the nation’s leading practices for both advertising transactional work and litigation in the newly published, eighth annual Chambers USA: America’s Leading Lawyers for Business.
06.07.10
The Food and Drug Administration’s Division of Drug Marketing, Advertising, and Communications issued a warning letter to pharmaceutical company Novartis about two disease-awareness sites sponsored by the company—even though the sites didn’t mention the company’s drugs by ...
06.02.10
There was a flurry of activity on Capitol Hill during the last week of May with respect to dietary supplements, including new legislation introduced by Senators Harkin (D-IA) and Hatch (R-UT), the two principal sponsors of the Dietary Supplement Health and Education Act of 1994 (DSHEA).
05.21.10
On May 19, 2010, Senator Rockefeller's Commerce Committee released its long-awaited proposed legislation regarding post-transaction marketing online.
05.18.10
As part of an effort to improve the usefulness of nutrition information provided to consumers at the point-of-purchase, the Food and Drug Administration is seeking public comment on issues relating to front-of-package food labeling.
05.12.10
Trends in online marketing and communications, notably social media, digital advertising and convergence of media, will be the focus of this upcoming AAF panel discussion featuring Linda Goldstein, Chair of Manatt's Advertising Division
05.07.10
Ending a year of speculation, Rep. Rick Boucher (D-Va.) and Rep. Cliff Stearns (R-Fla.) unveiled a draft of their proposed privacy legislation on May 4, 2010.
05.03.10
The new behavioral targeting icon is about to make its debut.