On youtube: Linda Goldstein at the ERA Regulatory Spotlight Session in Long Beach, CA
Manatt partner and former Chairperson of the Board of the Electronic Retailing Association, Linda Goldstein, spoke to multichannel marketers at an ERA conference on December 17, 2009 at the Hilton Hotel in Long Beach, California. They discussed the Federal Trade Commission's new rules governing the use of endorsements and testimonials in advertising.
Click here to watch Ms. Goldstein recap several of the issues she presented to attendees.
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